WeChat Marketing – A Mini-Program For China Social Media There are several strategies that can be applied in WeChat Marketing. It is important to use integrated promotional tactics in your campaigns. The main goal is to get your followers to engage with your message and purchase your products. Then, you will be able to generate […]

Whether you want to build brand awareness or sell a product, podcasts are an excellent way to advertise. According to statistics, more than half of podcast listeners have purchased a product after hearing an episode. While the importance of expanding the audience is important, it is also important to remain relevant. As such, you should […]

Marketing involves choosing certain characteristics or attributes of a product or service and stimulating demand for that product or service. It may also involve the selection of a target audience or theme. In general, it consists of a combination of these elements and themes. In order to become more effective, you may want to use […]

How to Use Social Media to Increase Brand Awareness and Sales While e-marketing still dominates the academic world, more practitioners are turning to social media marketing. This method combines websites and social media platforms to increase brand awareness and sales. Although e-marketing is still the dominant field, researchers are increasingly embracing social media marketing to […]

How to Get the Most Out of Content Marketing and Your Blog Content Marketing is a form of marketing that focuses on the creation and distribution of content to reach a specific target audience. This form of marketing relies on original content created by a company to reach its audience. It is a great way […]

Email Marketing – 4 Reasons Why It’s One of the Most Effective Marketing Strategies Email marketing is an effective marketing strategy, a kind of direct marketing to present your company s offerings or products to the market and a strategic communication tool, which makes use of email to market your products or services to your […]

Clubhouse Marketing Strategies Clubhouse Marketing has been around for a long time, but few people seem to be aware of it. Clubhouse takes audio to a new level by combining audio with video and social media integration. Think podcasts, but interactive, live, and informative, Clubhouse Marketing is your new form of social media advertising everyone’s […]

Podcast Marketing – Essential Steps to Podcasting Success Podcast marketing is on a big roll in 2010 with numerous businesses releasing audio content in hopes to build brand recognition, connect with their consumers on a more personal level, and increase brand awareness through social media. But podcasting is no new. Podcasts appeared in 2003, originally […]

Chatbot Marketing refers to an advertising strategy which makes use of chat programs to automatically generate conversations with potential customers for marketing purposes. These generally work on social media platforms or other online business sites. They answer inquiries with predetermined messages which they seek to satisfy customers with, depending on the creator’s defined rules. In […]

To be a truly successful email marketer, you must understand email marketing and how to maximize it to drive highly targeted leads to your opt-in page and sales pages. A poor subject line is often a crucial part of a campaign’s success, because it lets you grab the attention of the reader immediately with a […]

The use of Chatbot in the field of marketing is nothing new to most of us, however with the advent of newer and advanced technologies it has been utilized more effectively to improve customer service. Chatbot has the ability to do automated customer service, support and enquiry management; it can be programmed to perform these […]

7 Creative Content Marketing Techniques Content Marketing is an online marketing strategy that involves creating and managing content for websites. Content marketing can take the form of a blog, articles, video, podcast, social media campaign, or any other content-producing project. It is used by companies as a way to engage with their audience, build relationships […]